MARKETING
Marketing with a mission.
Our in-house marketing team aims to develop processes and materials for you to increase your business and reach your goals. Through digital automation, video development, social media marketing and graphic design support, we’re here to help you make a name for yourself in your local market.
LEADING MORTGAGE CRM
Stay Top-of-Mind with customers.
We are proud to include the #1 mortgage CRM platform, SureFire by Top of Mind, in our toolbox, providing high-touch marketing automation, dynamic campaigns, single property sites, and a robust content library to our sales field.
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- Direct Encompass integration for database management
- Automated consumer and partner email campaigns
- Co-marketing capabilities
- Single property sites with MLS integration
- Hundreds of approved email and print resources
- Several third party integrations
- Lead capture forms
- Personalized production dashboard
Elevating the Mortgage Experience
Originating has never been easier.
At InterLinc, we ensure that every user and consumer enjoys a contemporary mortgage journey from start to finish, bridging the gap between our point-of-sale and loan origination systems. Our application process extends a unique advantage to InterLinc consumers by granting them access to their personalized borrower application portal, providing round-the-clock entry to invaluable resources.
PROACTIVE ONLINE PRESENCE
Achieve local visibility.
Growing your brand awareness within your community starts online. Through InterLinc’s digital marketing team, your web presence is given special attention by building an online structure for you and your branch to thrive in your local market. Web strategies are established utilizing local search capabilities as well as Google My Business and Facebook listings aimed to attract more traffic to you organically, all while maintaining your business’ reputation and integrity.
Experience Survey Platform
Experience is the industry leader in mortgage survey automation. This platform captures consumer and partner feedback automatically after closing and distributes positive reviews to your social accounts. Experience’s listing tool also ensures that all information is consistent across the web.
Google My Business
Google My Business (GMB) is also connected to the listings management tool on Experience, which ensures all information is consistent on the internet. In addition to this strategy, we also optimize your GMB listing to gain new business locally.
Social Media Presence
Upon licensing, our marketing team sets up all branches with a Facebook business page. No need to spend time managing your social media! We also create social media content so you can quickly download from our marketing hub and post as-needed.
THE LINC
Seamless Access to All Resources and News
In an industry with numerous moving components, the need for simplification and a centralized hub for updates, news, and resources becomes paramount in achieving your objectives. InterLinc’s intranet, The Linc, serves as your all-inclusive platform, granting access to every announcement, department contact, downloadable marketing resource and beyond. Designed to increase productivity, The Linc ensures you have the necessary materials at your fingertips precisely when you need them.
- Company News
- Underwriting Turn Times
- Real-Time 30-Day Closing Calendar
- Marketing Assets & Tutorials
- HR Benefits
- Department Contacts
- Employee Birthday & Anniversary Calendar
- Timely Newsflashes
- Loan Program Library
EMPLOYEE TESTIMONIALS
See why our crew loves it here.
Hear from our very own about why they choose to make InterLinc their home.
Brenda Hite
I absolutely love the leadership and culture InterLinc provides to the employees. The energy brought to the table by upper management is unmeasurable and carries over to the employees and they know how to incorporate just the right amount of fun. I credit my growth at InterLinc to the excellent support and leadership I receive from senior management. They share with us what we “need” to hear not what we “want” to hear. They care about their employees and this makes all the difference in how an individual feels.
Ebony Crowe
What I love most about working at InterLinc is that everyone is like family. I always tell people when they ask about our company that it’s one big family, whether local or in another state. When I first joined InterLinc in April 2015, I had no mortgage experience whatsoever. I started off handling the intake and uploading of our closing packages in the Post Closing department and now I’m the manager of the Post Closing department. There is always an opportunity to learn and grow here at InterLinc, which is such a blessing. No better place to work!
Paul Knopf
InterLinc has provided me the leadership, roadmap, and operational support that has launched my production to levels I never thought was possible, allowing me to deliver a consistent, exceptional loan process to my clients and referral partners!
Lisa Shockey
I am proud to work for InterLinc Mortgage. It's easy to do your job when you love where you work. We have the best team of people to work with daily! Our operations department is hands down the best around—allowing us to always keep our clients and business partners up to date and close on time! When your company helps you provide excellent service and products, the outcome is unmatchable: raving, happy clients and employees!
Stephanie Phelps
I have worked for InterLinc for over 6 years now, and I feel like I love my job more and more each year. I have learned so much from everyone I work with. I really love that we work together as a team and we learn from each other. I love that every year we have our Annual Rally and are able to see everyone we work with face-to-face. Being a remote employee can sometimes make you feel isolated and not a part of anything, but I feel like this company goes out of its way to make everyone feel included and important. I look forward to many more years with this company.
Bob Schmuckie
InterLinc is the place to work because it is more than just work, it's family. What we do is important to people and helps them with one of the largest financial decisions they will make in their lives. To be able to help people with this and provide them with piece of mind is very rewarding in itself, but when you get to do it at a company that believes that its employees are the most important asset and empowers people to make decisions and collaborate to get things done accurately and efficiently, you have a recipe for an outstanding work environment! InterLinc is simply a great company that is made of great people and I am proud to say I am part of it!
